If you are an independent artist, you will have numerous options when it comes to promoting your music online.

Back in the day, people mostly used radio as the way to promote their music. Even though you will be able to do it as well, radio does not have a great reach when compared with social media platforms such as SoundCloud and YouTube.

At the same time, things have completely changed in music industry, which means that today you can directly communicate with your fans and that will help you throughout the distribution process.

ONLINE MUSIC PROMOTION is a process of implementing artistic and marketing skills so that you can reach more audience in timely manner. We decided to present you guide that will help you throughout the process:

1.SoundCloud Promotion

The first thing that you should know when it comes to online music promotion is that you should register on SoundCloud as soon as possible. If you do not use it and you have a band, you are missing plenty of things.

It has been around from 2007, and it is one of the best music sharing platforms where you can upload your music online free and distribute it further across the web.

The great thing about it is that you can customize your account to look reputable and professional and you can also record awesome music without any additional problem.

You can easily create a unique playlist, share original tracks with your fans and provide them ability to download full song.

Apart from that, you should implement a thorough and informative biography, upload images from recordings and gigs as well as other stuff that will help you along the way.

It is highly convenient to create a page, and you should optimize it by following search engine optimization rules so that you can become more transparent when someone wants to find you from Google, Yahoo or Bing.

If you wish to learn how to create a music promotion package that will help you along the way, you should check here for more information.

2.YouTube

The great place where you can share your music videos is YouTube and you are probably using it on a daily basis. However, people think that it is not a great idea to share your songs through it.

The main reason why you should do it is because it is completely free and you will be able to reach high density of audience especially when compared with other social media platforms.

You will not get limitation when it comes to uploading new videos and songs, and you can share them further by connecting it with other social media channels that you have.

It is simple to switch between audio to video especially if you want to bring your music to the next level by creating a professional video that will help you reach more people than before.

In case that you do not have enough money for making a professional music video you can rest assured, because you just have to create an image slideshow or add a single image of your cover art, and upload the song in front of it so that you can enjoy all the way.

Finally, you will be able to share it by using social media platforms such as Instagram, Facebook, Twitter and many more, which will increase the overall reach and number of listens.

3.Electronic Press Kit

You have probably heard about electronic press kit or EPK that will completely present you as a musician so that everyone could know what to expect from you in general.

Therefore, you have to implement things such as your albums, history, public appearances, and live shows as well as other things that promoters and managers will be interested to see.

You can create EPK by using already made templates that you just have to fill, or you can do it from scratch.

It is great start to your music journey because through it you can connect with other artists and musicians, display your music and chat about things that may be important for your future.

You will also be able to learn how to create an EPK for free because that will help you understand everything that will help you. Apart from that, you will be able to sign up on Sonicbids as a musician, so that you can learn how to make an EPK.

That will increase your online presence so that you can start promoting your music as time goes by. Learn everything about EPK by visiting this website: https://en.wikipedia.org/wiki/Press_kit.

4.Official Website

Even though you will have plenty of pages on various social media channels, it is mandatory to create an official website that will present you as a professional within the music industry.

Having a proper website is crucial part of work especially if you wish to improve your promotion strategy as time goes by.

The idea is to be completely direct, and the process is not expensive as it was, because today you can find numerous drag-and-drop platforms that will help you do it by yourself.

On the other hand, you can also find a web designer that will make your website stand out from others, but that will be solution that is much more expensive so you can do it later when things get better.